Xoxoday helps users instill positive behaviors in employees, channel partners, and consumers. Users can develop scalable and secure solutions that help channel partners and consumers engage with the company’s brand. This is done by implementing employee rewards and recognition programs with features such as Engagement & Communication, Digital Rewards Catalogue, Health & Wellness Campaigns, and 360 Degree Rewarding. Users can also connect with dealers and distributors through a point based platform with features such as Channel Performance Incentives, Sales Incentives, and Channel Referrals. Additionally, users get the capability to boost their rewards, incentives, and gifting programs via RESTful JSON-based APIs and white-labeled reward catalogue microsites along with reporting and analytics.