Unless
By Unless
Unless the communication between man and machine improves, offering services that adapt digital interaction to match the context of individual people, the majority of your website visitors will remain anonymous. However, this should not stop you from providing them with a personalized experience. Create audiences for "hot leads" to get more demos booked, or for "low attention span" visitors to keep them engaged longer with better-suited content, and so much more. While there is a lot that can be gathered about visitors to personalize their experience, sometimes it's best to simply ask. You can set up a self-segmentation box so visitors can tell you what they want & need.