Attention Insight

Attention Insight is a highly regarded platform for curating heatmaps that are based on AI-driven pre-launch analytics. The analytics help client organisations to understand what their customers exactly want. Having a good knowledge of this, it becomes increasingly convenient for them to incorporate the modifications before the design is officially launched. Attention Insight enables clients to find out if the ads, landing pages, applications and package designs will perform well or not. The performance heatmaps bring forth the potential red flags in case of performances right during the design phase. This enables the organisations to run a trial design before publishing the final one and expecting organic results. The algorithm utilises both warm and cold subtle shades to curate the heatmaps, with areas requiring attention being marked with bright shades. Defining an area of interest manually lets the platform retrieve the exact percentage the field receives as well as requires. The interest areas are mostly concerning the objects that clients want to test the designs of.