Marg Align.ly Attribution

Align.ly Attribution is a robust multi-touch attribution solution for Salesforce, equipped with an interactive user interface. The software uses standard Salesforce Campaigns, providing full control to individual users over their own data, reports and dashboards alike. Further, it is also compatible with a variety of attribution models like First Touch, Equal Weight, Last Touch, U-Shaped and Time Decay. Align.ly Attribution with its retroactive attribution application technology facilitates seamless collaboration between various attribution models and existing data. Whether a company is running large enterprise deals or transactional sales, Align.ly Attribution provides both opportunity based and account-based attribution models accordingly. The software makes it easy for users to apply attribution weights against the lifetime value of individual accounts or opportunity amounts alike, offering an accurate picture of campaign-driven revenues over pipelines. Unlimited Salesforce campaign monitoring, unlimited users and detailed onboarding support are some of the exclusive functionalities served by the same.